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Rapidly growing career opportunities in e-commerce
India's e-commerce is growing at the fastest pace in the world And career opportunities in the field of e-commerce are growing by leaps and bounds . Online purchases i.e. e - shopping have expanded e-commerce rapidly. It is no small matter that e-commerce companies have made huge profits amid Covid -19. mitigating the challenges of job loss by increasing rapidly and steadily on a large scale year after year Lakhs of new appointments has carried forward the phase of .
Digitization has given impetus to career in e-commerce
Undoubtedly, the lockdown amid Covid-19 in the country, increasing digitalization , the ever- increasing number of internet users , cheapness of both mobile and data packages are the major reasons for the rapid growth of employment in e-commerce and e-commerce .
There is no doubt that online shopping created by the corona infection and lockdown has become an integral part of the habits and behavior of crores of consumers in every corner of the country. The bright profitable market of doorstep delivery along with the facility of returning the favorite items with a single click by checking the catalog of online products is the gift of e-commerce. It is also clearly visible that the pace of e-commerce in the country has increased due to the availability of platforms with various e-shopping options to fulfill the ambition of living a quality life even among the consumers of small cities. Leaving aside the grocery market, 25 percent of the sales of other types of goods are now being done through e-commerce platforms. Apart from electronics , more shopping is being done through e-commerce platforms in sectors like home decor , health and pharma. There has been a surge in sales of all types of products such as FMCG , agriculture , fashion and garments , cosmetics etc on the e-commerce platform .
It is noteworthy that according to the Internet in India Report 2022 Number of active internet users in India 202 2 about 75.9 in Ten million this was the year In 2022 , more than 20 crore people in India have purchased something or the other online.
Availability of easy financing , technology and training facilities for e-commerce in the country is benefiting micro , small and medium enterprises (MSMEs) . Technology-enabled innovations such as digital payments , hyper-local logistics , analytics-driven customer engagement and digital advertising are also fuelling the growth of e-commerce. Government 's initiatives to ease e-commerce E-commerce has also grown due to steps taken such as rationalization of the licensing process, digitization of retail business as well as setting up an open network for digital commerce. It is also important to comply with the instructions for e - commerce companies to disclose the parameters determining product listing on the platform along with displaying the country of origin along with the product listing under the Consumer Protection (E-Commerce) Rules 2020 notified by the Ministry of Consumer Affairs in July 2023 . Government programmes like Digital India , Make in India , Startup India , Innovation Fund have also provided a lot of support to domestic e-commerce in all small and big cities . Programmes such as the government's Innovation Fund have also provided a great support to domestic e-commerce. Indian consumers are rapidly adopting 5G smartphones even before the launch of the next-generation mobile broadband technology in the country .
Career opportunities increased rapidly in the fast growing e-commerce
The speed at which e-commerce is growing by leaps and bounds in the country can be estimated from some major reports related to e-commerce. According to the report prepared by global professional services firm Alvarez & Marsal India and CII Institute of Logistics, the e-commerce business in India was less than a billion dollars in 2010 , but has grown rapidly after that. According to the Deloitte India report , as India is moving towards becoming the third largest consumer market in the world , the size of the country's e-commerce market is growing rapidly . Year 2021-22 In , e-commerce business is 49 It was a billion US dollars. Year 2022-23 In , e-commerce business is 60 reached $ , which is 22 percent compared to last year More. According to the October 2023 report of the Ministry of Finance , e-commerce business can reach $ 163 billion by the year 2026 .
It is noteworthy that the share of Tier- 1 in the total business from e-commerce was 44.3 percent in the financial year 2022-23 . This share in Tier -2 was 37.1 The percentage was 18.6 percent in Tier- 3 . Therefore, there is full scope for the growth of e-commerce business in Tier- 2 and Tier- 3 . It is clear that the growing e-commerce in all small and big cities has increased employment opportunities. E-commerce has an important role in increasing project-based gig work.
Rapidly growing e-commerce exports and rapid foreign investment have increased career opportunities
Just as e-commerce is growing rapidly at the domestic level in the country, India's e-commerce exports are also growing rapidly. According to the Directorate General of Foreign Trade (DGFT), According to this, India's e-commerce exports can increase to $ 200 billion in the next 6 to 7 years , which is currently only around $ 1.2 billion. DGFT has adopted a method of helping small entrepreneurs and self-employed youth in e-commerce exports, due to which e-commerce exports are increasing. Separate parcel windows have been made for e-commerce exports in post offices and they get custom clearance in the post office itself. Similarly, DGFT is working closely with other regulatory agencies and has done good coordination and synergy between logistics , e-commerce service platform providers , international payment system , regulatory agencies like Reserve Bank of India , Revenue Department to make e-commerce exports easy, due to which e-commerce exports are increasing rapidly. DGFT has emphasized on increasing awareness and educating the exporters regarding e-commerce.
Along with this, employment opportunities have also increased due to increased foreign investment in the e-commerce sector in India. To increase the participation of foreign players in e-commerce , the Government of India has increased the FDI limit in the e-commerce marketplace model to 100 % ( in B2B model). According to Amazon , his company is the leader in e-commerce business in India It has committed to invest $ 26 billion by 2030 , of which $ 11 billion has already been invested.
Multifaceted career opportunities in e-commerce
In e-commerce Multifaceted career opportunities have been created. These opportunities range from delivery boy to supply chain management , content development , retail management , marketing and finance sector etc. A career in the field of e-commerce can be made very easily . For this , e-commerce Good English with knowledge of basic requirements , computer proficiency , decision making ability , hard working attitude, communication and technical skills and Skills related to mass communication need to be mastered .
How to make a career in e-commerce ?
A career in the field of e-commerce can be started only after 12th. Certificate in e-commerce after 12th , Certificate course in web and e-commerce technology Bachelor of E-Commerce , Bachelor of Business Administration in E-Commerce etc. are available. Apart from this, postgraduate level courses are also available which are as follows - MBA in E-Commerce , Master in E-Commerce , Master of Engineering in E-Commerce , Master of Science in E - Commerce Applications , Post Graduate Diploma in E-Commerce Applications , PG Diploma in Information Technology and Management in E-Commerce , Advanced Diploma in Web and E-Commerce Technology , E-Commerce Application Programmer , E-Commerce Visual Application Developer etc. Certificate , diploma , degree and post graduation courses in e-commerce are conducted in most universities of the country , various government colleges and many private sector institutes. In this way, keeping in mind the career needs in commerce and e-commerce, if you want to make a good career in e-commerce , then you can move ahead on the bright path of career by choosing an e-commerce course and a good institute for any course related to e-commerce as per your suitability .
- Dr. Jayantilal Bhandari ( Renowned Career Counselor) 111, Gumasta Nagar , Indore- 9 ( Phone- 0731 2482060, 2480090)